The world’s biggest corporate holder of Bitcoin has added to its collection again. MicroStrategy, a company known for using its money to buy a lot of Bitcoin, announced a new purchase just before a recent market drop. The purchase happened before sharp falls in the crypto market on Thursday and again on Saturday. The new buy was 855 Bitcoin, and the price for these coins was about $88,000 on average. In total, the company spent about $75.3 million to add these 855 coins to its huge Bitcoin stash.
With this latest purchase, MicroStrategy’s total Bitcoin holding rose to 713,502 coins. This means the company now has more Bitcoin than any other corporate holder. The announcement also showed the average cost of all the company’s Bitcoin is about $76,052 per coin. When you multiply that average by the 713,502 coins, you get a total value of around $54.26 billion based on the cost the company paid so far. This number is not the price you would get if you sold today. It is the amount MicroStrategy has spent to buy so far, which experts call the “cost basis.”
In a tweet that outlined these numbers, MicroStrategy’s leader Michael J. Saylor explained the company bought 855 Bitcoin for about $75.3 million, at an average price of roughly $87,974 per coin. He also noted that, as of February 1, 2026, the company held 713,502 Bitcoin, purchased for about $54.26 billion at an average price of about $76,052 per Bitcoin. You can see the tweet here: https://t.co/tYTGMwPPUF.
So what does all this mean for MicroStrategy and for Bitcoin fans? The value of Bitcoin changes a lot. Even though the company has spent more than $54 billion on Bitcoin, the current market price of Bitcoin is below $78,000 per coin. That means the paper profit or loss—what investors would gain or lose if they sold right now—has changed. In this case, MicroStrategy’s paper gains have fallen to a number under $3 billion. A week ago, when Bitcoin traded near $90,000, the paper gains were closer to $8 billion. The big move down last week reduced those gains quickly.
Let’s break down what happened with the price. Bitcoin started the week higher, then fell to around $81,000 on Thursday. Later, it dropped again as sellers took control and pushed the price down to about $74,400. This new level put MicroStrategy’s large Bitcoin holding into negative territory on paper for the first time since late 2023. In plain language, if MicroStrategy tried to sell its Bitcoin at the day’s price, the result would show a loss for the portion of the holdings affected by the drop.
This market movement did not just affect MicroStrategy’s Bitcoin. The company’s own stock, which trades under the ticker symbol MSTR, also declined. Over the past five days, MicroStrategy’s stock price has fallen by more than 6%. When the price of the underlying asset (Bitcoin) moves sharply, it can affect the stock price of the company that owns a lot of Bitcoin as well. Investors watch both the Bitcoin price and the company’s stock to decide whether to buy, sell, or hold. MicroStrategy has made it clear that its strategy is to continue holding Bitcoin for the long term, even when prices swing in the short term.
The discussions around MicroStrategy’s Bitcoin strategy and the market’s moves have drawn attention from many investors. Some support the long-term vision of owning large amounts of Bitcoin as a way to preserve value over time. Others worry about the risk of holding so much of a volatile asset. The question for MicroStrategy remains simple: will buying more Bitcoin at various prices help, or will the fluctuating price cause bigger swings in the company’s overall value? Only time will tell, but one thing is clear: MicroStrategy has positioned itself as a major Bitcoin custodian and a prominent voice in the conversation about whether corporations should own digital money as part of their balance sheets.
Source: The post about Saylor’s Strategy buying more Bitcoin despite shrinking paper gains appeared first on CryptoPotato.
Key terms explained for beginners
- Bitcoin (Wikipedia definition): a digital form of money that people can send to each other directly over the internet without banks. It uses a technology called a blockchain to record all transactions securely.
- MicroStrategy (Wikipedia definition): a company that provides software for business use. It is now well known for buying a lot of Bitcoin and keeping it on its company balance sheet.
- Michael J. Saylor (Wikipedia definition): a businessman and the executive chairman and co‑founder of MicroStrategy. He has promoted the idea that corporations can own Bitcoin as part of their assets.
- Cryptocurrency (Wikipedia definition): money that exists only in digital form. It uses cryptography to secure transactions and control the creation of new units, and it often runs on a technology called blockchain.
- Blockchain (Wikipedia definition): a digital ledger that records transactions in many computers in a way that is hard to alter. It helps keep track of who owns what in a transparent way.
Notes for readers new to these terms: Bitcoin is a type of cryptocurrency, which means it is digital money that people can use online. MicroStrategy is a real company that does business software, but it has become famous for using its money to buy Bitcoin. Michael J. Saylor is a leader at MicroStrategy who has encouraged other companies to consider buying Bitcoin. The word hodl (often used by crypto fans) means to hold on to Bitcoin for a long time, not sell it, even when prices go up and down. This is part of the long‑term plan that MicroStrategy says guides its Bitcoin purchases.